Recent Articles

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Future-Proof Mobile Strategies
By Aurelie Guerrieri

Are you leveraging technology to multiply your efforts, your talents, your reach, or your impact? If not, you're ripe for disruption.   Read More

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Is the Importance of Business Writing Exaggerated?
By Paula Hicks

Business writing is purposeful, simple to read and digest, concise, and easily scannable. It must also be extremely correct and should not contain irrelevant, added up words.   Read More

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How to Create a Kid-Friendly Backyard
By GEICO Staff

"Outdoor play is essential for the lives of children," says Heather Olsen, Ed.D., executive director of the National Program for Playground Safety.   Read More

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Emerging Technology + Org Design + Process Change = Burning down the house
By Marian Cook

Emerging technologies and automation are deconstructing jobs, roles, and tasks. This reorganization throws organizations and workers into a destabilizing and potentially dysfunctional flux.   Read More

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Three Steps to Exceed Expectations and Turn Your Business into a 'Customer Company'
By Lisa Campbell

The 21st-century economy isn't made for complacency. Constant disruption and innovation in business require continual evolution and development. It also demands something personal: a genuine connection to your customer.   Read More

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Is Employee Advocacy a True Win-Win?
By MarketBeam Staff

Employee advocacy programs empower employees to become brand advocates for the companies they work for. When employees share their employers' posts with their social networks, they generate new audiences while building personal branding and thought leadership.   Read More