When Analytical Thinking Does Not Go Far Enough: All Hail Creative Thinkers!
June 02, 2019
Logical, analytical thinking only leads us so far in problem solving. Our finite processes and fixed thinking enables us a limited scope in our solutions. According to a recent Global CEO Survey, creative thinking is one of the top skillsets CEO's deem 'hardest to find' for the problems of tomorrow. Creativity opens the door to new ideas, new opportunities, new profits.
But are creative people really that hard to find? Many people consider highly creative people as unique and especially talented. We tend to want to emulate creative geniuses (think Steve Jobs) to break through our fixed thinking and to hope for new possibilities in creative agencies, consultants and technology when our organizational creative capacity is perceived as limited.
What the world is uncovering, however, is that creative thinking is not as mysterious as it would initially seem. In the research by Dr. Jacob Goldenberg and popularized in the book 'Inside the Box', the results of highly creative ideas are often based on counter-intuitive patterns of thinking. Many creative people don't even realize they are using these patterns to come up with their ideas. Over the last 23 years, we have identified the most successful patterns that lead to creative new ideas and have been able to replicate them across industries and business issues. Many products, services and processes we enjoy today come from this way of thinking.
Join the team of Propelle Leadership at the San Jose conference Innovation Circles to learn how to bring a systematic approach to creative thinking into your next "brainstorming" session.
Become a WITI Member!
Are you interested in boosting your career, personal development, networking, and giving back? If so, WITI is the place for you! Become a WITI Member and receive exclusive access to attend our WITI members-only events, webinars, online coaching circles, find mentorship opportunities (become a mentor; find a mentor), and more!
Become a Member
Member Coaching Circles
There are no WITI online coaching circles scheduled at this time. Please check back soon for updates.
More Coaching Circles
Founded in 1989, WITI (Women in Technology International) is committed to empowering innovators, inspiring future generations and building inclusive cultures, worldwide. WITI is redefining the way women and men collaborate to drive innovation and business growth and is helping corporate partners create and foster gender inclusive cultures. A leading authority of women in technology and business, WITI has been advocating and recognizing women's contributions in the industry for more than 30 years.
The organization delivers leading edge programs and platforms for individuals and companies -- designed to empower professionals, boost competitiveness and cultivate partnerships, globally. WITIâ€™s ecosystem includes more than a million professionals, 60 networks and 300 partners, worldwide.
Inspire Future Generations.
Build Inclusive Cultures.
As Part of That Mission WITI Is Committed to
Building Your Network.
Building Your Brand.
Advancing Your Career.