Articles

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Pro Athlete Career Lessons #1 - Leadership Strategy
By Fatimah Gilliam Founder, and CEO The Azara Group

With the start of football recently kicking off, basketball season just around the corner, and the wrap-up of baseball season, now is the perfect time for professional athletes to take stock of their leadership skills and evaluate their impact on their careers and the success of their teams.   Read More

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Managing the
By Dana Brownlee

The Problem--Sherry couldn't stop thinking about her last team meeting as she walked down the hall towards her office. Slamming her office door behind her, she let out an exasperated scream and looked for something the punch! Her team was driving her absolutely crazy and she channeled Scarlett O'Hara as she proclaimed, "I will never run a meeting like that again!"   Read More

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It's Time to Standardize Social: Introducing the Social System
By Gretchen Fox

In my last blog post, "No, it's not you�"Social Media Advice Really Is All Fluff," I called for social professionals to take action and set some standards to improve our industry. Today, I'd like to share the simple, straightforward, easy-to-follow, systematic and scalable approach my business partner, Kyra Reed, and I have identified (and visualized) for how to develop a social strategy and program. We are calling it The Social System.   Read More

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Next Level Networking: An Interview with Rae Wang
By Julia Miglets

My first job before I went into the high-tech industry was working with sports marketing in Asia. While I worked in Asia I was not allowed to travel with the men's sports teams. They said that women can bring bad luck if they go to their sporting events.   Read More

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Thought Leader Spotlight: Tucker McCrady
By Fatimah Gilliam Founder, and CEO The Azara Group

When I started at a big law firm, I went into litigation - later transitioning to intellectual property transactional work with the goal of going in-house. Eventually, I landed at Warner Music Group, where I loved working on digital deals. But when my wife decided to go back to school - herself having put me through law school - I needed to make another change. Luckily within a week, Greenberg Traurig called with a fantastic offer, and I took it. Four happy years later when the Orchard opportunity came along, I decided to return in-house. I'm having a lot of fun given my background. I think my heart is on the content side.   Read More

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The 451 Alliance Weighs in on the 2016 US Presidential Election
By 451 Alliance

On November 8th, the United States will be electing its 45th President. This year's race for the White House and the events leading up to it have been unlike elections in the past. With what many say are the most polarizing candidates ever to land on the US presidential ticket, what impact has the upcoming election had on Alliance members and their organizations?   Read More