Sigal Bareket

Co-Founder and General Manager/US, Taptica

224: Leadership Insights of Extraordinary Entrepreneurs

314: Building a Company and the Role of Mobile

Sigal Bareket is co-founder and CEO of Taptica, a global user acquisition-based ad-network. Ms Bareket's background consists of over eight years' experience in the mobile apps and mobile content business, including app design and marketing. After holding senior management positions in multimedia, Internet and interactive TV companies, Ms. Bareket served as the CEO of Logia Mobile which managed the content activities for Israel's largest mobile operator, Cellcom, as well as for other leading operators around the world.

In addition, Ms. Bareket's background includes content development, app creation, mobile content marketing and content team management. She also founded and managed Bookid, a startup company that turned classical children's books into interactive mobile apps.