Lauren Maffeo

Senior Content Analyst, GetApp, A Gartner Company

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Lauren Maffeo has reported on and worked within the global technology sector. She started her career as a freelance journalist covering tech trends for news sites including The Next Web and The Guardian. She has also worked with CEOs at pre-seed to profitable SaaS startups on editorial strategy. Lauren currently works as a senior content analyst at GetApp - a Gartner company - where she covers the impact of emerging technologies such as AI and blockchain on small and midsize business owners. Ms. Maffeo's writing has been cited by Forbes, Fox Business, The Atlantic, and more; she has been featured on LeanIn.org, BBC Capital, and Inc.com.

In 2017, Ms. Maffeo was named to The Drum's 50 Under 30 list of women worth watching in digital. That same year, she helped organize the Women Startup Challenge in London, which was Europe's largest venture capital competition for women-led startups. Ms. Maffeo holds an MSc from The London School of Economics and Political Science, and earned a certificate in Artificial Intelligence: Implications for Business Strategy from MIT's Sloan School of Management.