Did you know that LinkedIn is a tool that over 80 million people across the globe use to not only stay connected but also grow their business? This hands-on LinkedIn workshop is for professionals who are interested in learning more about maximizing the power of this free online platform. Bring your laptop!
YOU WILL LEARN
• Key ways entrepreneurs, managers, and job seekers can maximize their impact
• How to enhance your profile to attract the potential customers
• Tips to finding new connections, partners, and media contacts
• Keys to positioning yourself as an expert in your field
• The importance of recommendations
• Using Q& A to build credibility
• Little known privacy settings
• The value of groups
• Valuable, timesaving toolbars and applications
• Ways to streamline contact management
• Tips for hiring employees and researching companies
Featured Speaker(s)
Felena Hanson
Principal, Hera Hub
Felena Hanson brings over fifteen years of marketing and management experience to the table. She’s not only an industry expert but also a marketing professor, author, and international speaker. Felena is a true entrepreneur. For the last eight years her company, Perspective Marketing, has specialized in providing high-quality, cost-effective marketing strategy services to small businesses. Felena is passionate about helping women succeed in business. She’s done this by leading the local community of Ladies Who Launch & Women’s Global Network, and by helping small businesses thrive through her strategy work as founder of Perspective Marketing. Felena’s latest venture is a collaborative coworking space for female entrepreneurs. Hera Hub was conceived to fill a huge gap between the various space options available to start-ups and freelancers. For accomplished women Hera Hub is a unique workspace that offers hourly, daily, and monthly work and meeting space for freelancers, independent consultants, entrepreneurs, and authors. It is the perfect place for collaboration, community, credibility, and visibility. Felena is an example of a LinkedIn power user, leveraging the platform to forge new alliances, stay in front of decision makers, and connect with potential customers.
[email protected]
www.HeraHub.com
Andrea Sparrey
Managing Talent Director, Sparrey Consulting
Andrea Sparrey founded Sparrey Consulting to help clients take a different approach to career management: building long-term relationships with elite professionals. To support her efforts to advise top talent, she is a member of the International Coaching Federation (ICF) and the Association of International Graduate Admissions Consultants (AIGAC). Andrea was born and raised in Toronto, and earned her MBA at the University of Chicago, Booth School of Business. Subsequently, Andrea spent four years at Bain and Company, one of the world’s leading strategy consulting firms. There, she managed teams in healthcare, consumer products, and Private Equity sectors. She also created several unique professional development and recruiting tools still used today. She coaches clients on unique ways to integrate LinkedIn into their career plan on a daily basis, and connects people regularly using different LinkedIn tools to help them find jobs, grow a business or conduct research for projects.
[email protected]
www.sparreyconsulting.com
