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WITI San Diego Regional Network
Women as Global Consumers

Thursday, February 19, 2009
5:30 - 7:30 PM

WITI, in association with Thomas Jefferson School of Law and Fish & Richardson, presents:

Women as Global Consumers - Women are Driving new Consumer Trends, Business Models, and Technologies in the Communications and Entertainment Industry

Globalization has changed the face of the world, making us all into global consumers and giving us access to instant information. This has deeply affected women’s lives. For several years now, instant communication between continents and the spread of free trade have paved the way for a rise of a global consumer culture. Women aged 18 and over account for over 110 million consumers in both the US and Western Europe in 2005. This session, with panelists from a diverse range of entertainment, trade, and global experts will explore how consumer trends and the role of women has changed over time, and it will highlight women's consumer choices and current trends.

About Our Speaker(s)

Kevin J. Greene
Associate Professor, IP & Entertainment Law, Thomas Jefferson School of Law, Center for Law, Technology and Communications.
A native New Yorker, former U.S. Marine, and graduate of the Yale Law School, Greene was recently selected by peers in the San Diego intellectual property bar as one of the Top Ten Intellectual Property (“IP”) attorneys in San Diego County, and has developed a national reputation as an IP scholar.

Cathy Anderson
Film Commissioner and CEO of the San Diego Film Commission.
Anderson is the founder of the non-profit San Diego Film Commission Foundation, which is dedicated to training future filmmakers, providing resources for San Diego freelancers, and raising greater public awareness of the local entertainment. Prior to her role as CEO, Anderson headed the Commission’s television division and developed an innovative marketing program and customized permission process for the television industry. These efforts led to an increase in economic impact from $14 million to $30 million and San Diego’s ranking as the third largest television production center in the United States.

Lisa Martens
Principal, Fish & Richardson
Lisa Martens is a Principal in the San Diego office of Fish & Richardson P.C. Her practice emphasizes trademark prosecution and litigation for the food service, healthcare, biotechnology, computer, Internet, and retail clothing industries. Ms. Martens has significant experience in managing U.S. and foreign trademark portfolios for large international companies.

Dr. Ina von Ber
Dr. von Ber has spent many years of her career in the international arena, developing a niche in helping organizations customizing entrances, into foreign markets, facilitating corporate expansion, expat training for airline personnel, and IT clients. She coaches domestic, international Fortune 500 executives and management candidates in best practices, team building, leadership skills and strategic planning. As adjunct professor of International Business and Leadership, she offers students the opportunity to learn about globalization, organizational behavior and management.

Event Date and Venue

This event will be held from 5:30 - 7:30 PM on Thursday, February 19, 2009 at:

    Fish & Richardson PC Campus
    12390 El Camino Real
    San Diego, California 92130

5:30-6:15 PM: Registration and Networking
6:15-7:30 PM Panel, Q&A


Pre-registration for this event is closed and on-site registrations will not be accepted.

About Our Sponsor(s)

Fish & Richardson is a leading global law firm practicing in the areas of intellectual property, litigation, and corporate law. With more than 500 attorneys and technology specialists in 11 offices in the United States, and an office in Germany, the firm is unlike any other law firm in the world. Founded in 1878, the firm represented Thomas Edison, Alexander Graham Bell, and the Wright Brothers. For 130 years we have served great innovators, helping to protect countless ideas, nurture discoveries, and bring new concepts to market.

Thomas Jefferson School of Law, is an ABA-accredited law school that recently gained admission into the prestigous American Association of Law Schools ("AALS"). Thomas Jefferson's faculty boasts more full-time professors devoted to intellectual property scholarship than any school in the region, and an adjunct faculty featuring some of the top patent and IP attorneys in San Diego. Thomas Jefferson is rapidly developing a national reputation in the area of intellectual property.

About Our Partner(s)

San Diego World Trade Center provides comprehensive international trade services and key global contacts to facilitate and expand trade for regional worldwide clients. Leveraging its global network of World Trade Centers and affiliate partners, SDWTC is the proven forum for international information, communications and connections.

Contact Us

For more info regarding registration or event details, please contact Carey Harrington ([email protected]).

For more details about pre-registration, contact Tech Support.