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WITI Silicon Valley Regional Network
Making a Difference: How to Improve Your Business by Influencing Public Policy and Leading Change

Thursday, April 29, 2004
6:00 - 8:30

There was a study recently published which stated that women are now the swing vote on key issues affecting all of us. Come and learn how each of us can improve the business environment by becoming more involved with government, both locally and nationally. Barbara Kasoff, co-Founder of WIPP(Women Impacting Public Policy) will share her years of experience bringing business and government together to solve problems. She will share stories about how women can leverage their unique insights, and skills to influence public policy. She will provide us with practical advice on how to lead change and take advantage of the hundreds of business opportunities available through federal and local governments. She is a fascinating and inspiring woman that we are sure you will really enjoy!

Meeting Notes: Feel free to join us at 6:00 pm to receive a tour of the newly opened Carnegie Mellon West campus. Then learn about how each of our businesses can benefit from involvement with local and national government agencies. Barbara Kasoff, co-founder of WIPP(Women Impacting Public Policy)will share her insights and help us learn how we can really make a difference!

Be sure to bring a valid US Driver's License. Security will be asking for this when you enter the campus.

About Our Speaker(s)

Barbara Kasoff is the President and Co-Founder of GrassRoots Impact, Inc. a public policy strategies firm whose mission is to connect Corporate America and Political Leaders to small business owners, including women-owned businesses, minorities, and women in business. Barbara is also the Chief Operating Officer and Co-Founder of Women Impacting Public Policy, Inc., a non-profit, public policy advocacy organization advocating for and on behalf of women in business. WIPP’s mission is to strengthen business women’s sphere of influence in the legislative process of our nation, create economic opportunities for them, and build bridges and alliances to other small business organizations.

For many years, Barbara has been an active supporter for small businesses, and women in business in particular. She continues this work both nationally and internationally. She has linked together hundreds of women with her voice messaging network, enabling them to communicate directly with one another to improve their businesses, learn of programs, opportunities and appointments in the communities, improve the climate of entrepreneurship, and play a part in public policy making. Her efforts to unite various organizations, has enabled small business owners to share information with each other, learn from one another, and become better informed in economic and political issues.

Barbara currently serves on the SCORE Association Board of Directors, a national nonprofit organization of volunteers who counsel small business owners, the National Global Trade and Technology Board of Directors, a national non-profit organization whose mission is to help reverse the long standing trends in balance of trade deficits by making the task of finding, selling and delivering US products and services into global markets as simple as doing business next door, and the Board of Directors of the National Women Business Owners Council, the premier certification agency for women business owners In addition, Barbara has served as President of The National Association of Business Owners in Detroit, Vice President of Public Policy for the national NAWBO organization, and on various community Boards, including: Detroit Edison Community Relations Board, Forgotten Harvest, International Institute and Majority Business Initiative. She has helped develop new and closer relationships with the Michigan District of the Small Business Administration, Small Business Development Centers, Department of Commerce and local corporate leaders. She has also served as a Delegate to the White House Conference on Small Business and was the recipient of the State of Michigan Women in Business Advocate of the Year in 1995. Barbara was one of Michigan’s leading business owners selected to attend President Clinton’s Midwest Regional Economic Summit. Barbara now resides in San Francisco, CA.

Event Date and Venue

This event will be held from 6:00 - 8:30 on Thursday, April 29, 2004 at:

    Carnegie Mellon University - West Campus, Building #23
    Moffett Field
    Mountain View, California 94035

Coming from San Francisco :

On 101S: Take 101 South to Mountain View , exit at Moffett Field. Take a right at the end of the freeway off-ramp. Proceed ¼ mile to the guard gate where you will be required to show valid US drivers license.


On 280S: Take 280 South to 85 North to Moffett Field exit. Take a right at the light at the end of the freeway ramp. Proceed ¾ mile to the guard gate where you will be required to show valid US drivers license.

Coming from San Jose :

On 101N: Take 101 North to the Moffett Field exit. Take a right at the end of the freeway off-ramp. Proceed ¼ mile to the guard gate where you will be required to show valid US drivers license.


On 280N Take 280 North to 85 North to Moffett Field exit. Take a right at the light at the end of the freeway ramp. Proceed ¾ mile to the guard gate where you will be required to show valid US drivers license.


Once you proceed through security gate get into your right lane before you approach the "Y" in the road in about 200 yards. Continuing in the right lane as the road bends right, a Chapel will be on your right. Carnegie Mellon's Building 23 is directly to your left). Make an immediate left into the Building 23 parking lot. You are now in the back of Building 23). Follow the signs/lights to the main entrance in the front of the building.

Handicap access is available via elevator at the front of the building or by ramp at the back of the building.

Airport Directions

From San Jose International Airport : Follow signs to 87 North, then to 101 North then follow above directions for 101N.
From Oakland Airport : Take 880 South to 237 South to 101 North then follow above directions for 101N).
From San Francisco Airport : Take 101 South toward San Jose then follow above direction for 101S


6:00 - 6:30 Networking
6:30 - 6:45 Introductions and Chapter News
6:45 - 8:00 Speaker
8:00 - 8:30 Q&A
8:30 Meeting Close


Pre-registration for this event is closed and on-site registrations will not be accepted.

About Our Sponsor(s)

Silicon Valley Biz Ink

Contact Us

For more info regarding registration or event details, please contact Marilyn Wilson ([email protected]).

For more details about pre-registration, contact Tech Support.