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WITI Women | Laurie McCartney

Laurie McCartneyLaurie McCartney
Founder, President and CEO babystyle

Laurie McCartney has spent the bulk of her career in the retail, consumer products, publishing and investment banking fields.

McCartney worked in The Walt Disney Company's Strategic Planning department for four years, where she was responsible for evaluating and selecting new business initiatives and expanding and repositioning existing assets.

While at Disney, McCartney worked on the expansion of the Disney Store, oversaw the U.S. and European Consumer Products businesses, launched and expanded book and magazine publishing initiatives, formulated Disney's education strategy, participated in the integration of Capital Cities/ABC and helped reposition and market Disneyland Paris. McCartney also led the department's training program for MBAs and BAs and recruited new hires.

In addition to her experience at Disney, McCartney was previously vice president of corporate strategy at Simon and Schuster, a segment producer at Good Morning America, a reporter and business development executive at Worth Magazine, and a member of the Mergers and Acquisitions department of Morgan Stanley. The launch of Worth magazine and several family ventures have given McCartney several years of experience with new businesses.

McCartney holds an MBA with distinction from the Harvard Business School and a BA with Honors, Phi Beta Kappa, from the University of North Carolina, Chapel Hill.

Laurie McCartney answers these questions:
1. What was your first job in technology?
2. Who has been your most significant mentor? Why?
3. What has been your greatest challenge and what strategies did you use to overcome obstacles?
4. Who has been the most influential person in your life? Why?
5. What lessons have you learned that would be valuable to women beginning their careers in technology?
6. What strategies do you use to maintain balance in your life?
7. What new technology do you believe will have the most positive impact on the world in the next 20 years? The most negative impact?

On the lighter side:
1. If you could have dinner with any 2 people (living or not), who would they be?
2. Define success in 10 words or less.
3. If you could only subscribe to 3 magazines, what would they be?
4. What was the last book you read?

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