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The Art, Magic and Science of the Perfect Pitch: Pitchcraft

Presenter: John Bates

Have you ever wondered why you didn't get the deal, project, promotion, etc.? The decision-makers loved the idea. They loved the team. They loved everything you presented but, they wanted to think about it a little longer.


In this enlightening session with world renowned Communications & Leadership Expert, John Bates, you will learn the secrets behind pitches that succeed. You will leave ready to apply the secrets of PitchCraft to all of your pitches. From internal presentations to client pitches you will learn not only what works, but why it works.

John has trained teams to take pitches from disaster to success that have raised hundreds of millions of dollars. In preparing PitchCraft, John enhanced his own extensive experience by interviewing many top funders in the Healthcare ecosystem. From leading grant reviewers and high stakes venture fund managers to startup founders, John has gathered and distilled the principles, practices and gems no one ever discusses.

Even though you have a great idea, a great product and a great team, you need to be able to communicate that well or it can languish while an inferior idea, product and team rise to prominence. Make sure your pitch skills are worthy of your idea, product and team. Make sure you are skilled in the art of PitchCraft.

John Bates is a Leadership Communication Expert and #1 bestselling author and his highly effective coaching, training and keynotes are based in the neurobiology and evolutionary biology of human leadership and communication.

John works with forward thinking leaders and teams to help them change the world. John supports many organizations like NASA (including the astronauts), Johnson & Johnson, Accenture, Boston Scientific, Coca-Cola, Motorola, IBM, AirLiquid and many others. John is regularly recommended by his clients as one of the best and most effective leadership communication trainers and executive coaches working today.

John is also one of the most prolific TED-talk format trainers in the world. He has coached and or spoken for over 35 specific TEDx events, he coaches and trains for the TED Fellows program, and he has trained many high-level leaders for their summits, engagements and events.