Business Networking 101

We have seen the word a million times in articles, magazines, blogs, even Facebook. But it is likely we do not have the slightest idea what "networking" means. We might relate it directly to Facebook, and we know it is an important tool when it comes to doing business. But do we know its actual objective?

Networking can be defined as the exchange of information or services among individuals, groups, or institutions, and it specifically refers to the cultivation of productive relationships for employment or business.

Now that we know what it means, how do we get it done? Should we just go to parties, meetings, benefits, and events, talk to people about our company or business, exchange business cards, and be sociable? Yes, that is what a networker does.

The main idea is to make new contacts with the objective of forming mutually beneficial business relationships. That's it. Now you're an expert on the subject.

Social networks play an important role for companies nowadays. Even law firms and oil companies have Facebooks and Twitters to attract more clients and get the word out about what they do. Social networks make companies more approachable to the general public and potential future clients. That is the reason why the community manager position has boomed over the last five years. If it is not on Facebook, Twitter, Instagram, or LinkedIn, your company is nonexistent.

To be the greatest networker known to man, follow these simple, yet life-changing tips:

• Always be honest. No one likes a liar.


• Always carry your business cards with you.


• Try to meet at least five or more new people at an event.


• Be friendly.


• You will need to give to be able to receive. The business relationship works both ways.

Go get them!


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Vanessa Fardi / NEUVOO
Team Leader US/CA/LATAM

Originally posted on Neuvoo.

With over 25 million jobs available in more than 60 countries, neuvoo has established itself as one of the largest sources of employment around the world. Our mission is to centralize all jobs available on the web, whether they come from companies'​ career websites, staffing agencies or job boards. neuvoo offers the most diverse and complete content to job seekers and our competitive model brings better results to employers in terms of ROI and brands'​ visibility.’

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